Kiddie Kredit Founder Launches Massive Crowdfunding Campaign to the Community
Evan Leaphart, a veteran entrepreneur and member of the urbanwallet movement (you can view his last interview HERE) has done it again.
Evan and the Kiddie Kredit team have partnered with Micro Ventures for their first crowdfunding campaign. Now, it's possible to OWN a piece of Kiddie Kredit as the mobile app grows and develops into a powerhouse financial literacy tool built on the premise of financial literacy.
We had the opportunity to sit down with Evan for a few to ask some questions.
Can you tell us a bit more about Kiddie Kredit?
Kiddie Kredit is a mobile chore tracking app that teaches kids about credit.
The premise of the app is that the better a kid does their chores/activities the better their “Kredit” score.
We launched this app last year via public beta, didn’t spend any money on marketing as we simply wanted to get our app into the hands of a few parents and see what they liked and didn’t like about the app.
What made you choose crowdfunding?
I chose crowdfunding after seeing how many friends, family and everyday parents fell in love with the concept of Kiddie Kredit.
They have always been our biggest champions (sharing posts, etc.) and I wanted to give them the opportunity to invest early and reap the same benefits as we build this out into a successful tech startup.
How much are you looking to raise?
Are you still seeking VC investment?
Yes. 250k is not our total pre-seed amount that we are raising so we will continually be pitching to VC’s during this process.
Can anyone invest?
Anyone can invest with a little as $100! Imagine owning a piece of a dope startup!
What is important for someone to know that isn’t familiar with crowdfunding?
A lot of people think that investing in a company right when it IPO’s is ‘getting in early’ on a company.
This is true to a certain extent but it is the earlier stages of the company that provide even greater amounts of equity for the same investment.
For example, a $1000 investment in Spotify at a similar valuation of our offering would now be worth over $10 million dollars.
We have spoke before about Kiddie Kredit, what has changed since then?
I would say our biggest news was that we partnered with the Equifax Foundation to work with their Builds Credit initiatives in St. Louis and Atlanta.
Programming is in the beginning stages but was a HUGE win for us as an organization. Last year we were featured in Forbes and Bankrate and I received a key to Miami-Dade county for our efforts.
One thing I am most proud of is that I have a team with me on this project that has been with me every step of the way.
They have been supportive as I have built this project out and while I know it isn’t always easy they too share the same passion and long term commitment to the success of Kiddie Kredit.
When does the campaign end?
How much do I need to invest?
Only invest what you are comfortable with but you can invest as little as $100. We offer additional perks when you invest $250 and up. Perks come at the $250, $500, $1000 and $2500 amounts, we have more info about that on the offering page.
Where can folks join the movement?